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Response rates are vitally important to survey-based research studies because the level of non-response bias and the studies' findings are ultimately linked to the response rates.
We have achieved industry-leading response rates because of our unique combination of the following best practices:
• Establish trust relationship with panel members
• Active panel management and maintenance
• Utilize best practice incentive program
• Send reminder e-mails when necessary
For more information about response rates, read our article "Demographics and Online Survey Response Rates — A Study of Non-Response Patterns", published in Quirk's Market Research Review, January 2005.
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©2010 e-Rewards, Inc. e-Rewards is a registered trademark of e-Rewards, Inc. All rights reserved. |
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