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e-Rewards Opinion Panels
In the U.S., e-Rewards utilizes a "by-invitation-only" recruitment methodology to invite pre-validated individuals to participate in our Consumer and Business Panels. In Canada, Mexico, UK, Germany, France, Netherlands, and Spain, e-Rewards also utilizes this approach to gain access to hard-to-reach business professionals and low-incidence consumers that are less likely to seek out and join opinion panels.

"By-invitation-only" Panel Recruitment
In order to supply representative sample of both the general population, and hard-to-reach audiences, e-Reward Opinion Panel members have been recruited from a diverse set of consumer and business-to-business sources using a "by-invitation-only" approach. This means that we have been able to control and manage the demographic make-up of our panels "up front" and invite only the types of individuals that fit the current normalization needs of the e-Rewards Consumer Panel and the e-Rewards Business Panel. All panel establishment methodologies employed by us are fully compliant with CASRO guidelines.



Valued Opinions Panels
Research Now Valued Opinions Panels are proven to provide responsive, reliable, and representative international respondents. Utilizing a variety of country-specific online sources, the Valued Opinions Panels recruit consumer panel members from 36 countries around the world.





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